Radical sales agency
Passionate by advanced sport products and brands
Radical sales agency
Passionate by advanced sport products and brands
Our missions
To select and distribute authentic brands whose objective is to establish themselves through recognition and a unique and persistent positioning over the long term. To make brands values resonate and create new perspectives for our retailers. To be unique in order to foster action, change, curiosity and interference.
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Our knowledge and experience in various international groups (Wl Gore & Associés (Gorewear) - Amersports (Atomic ski - Suunto) allow us to focus on:
1. The retail players in line with brands values and will.
2. Identifying users' community who will become brands future prescribers and messengers.
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To plan a development based on thoughtful and shared objectives, using available data and both parties (Agency - Brand) experience.
Build a long-term relationship of trust with the brand, the distributors and the retailers, so that the efforts at launch can be translated into a regular incremental development.
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Developing brands and products commercially while starting from scratch requires continuous energy and motivation. Without a deep interaction between the values we hold and the brands we distribute, none of the objectives can be achieved.
NNormal radical choice
It's difficult to refuse the development of such a brand in France, as the athletes and teams behind the project are authentic in the world of trail and outdoor sports. NNormal's mission is "Your path, No Trace", appreciating nature without leaving a trace.
A company with a positive impact!
B Corp is an international movement that brings together more than 5000 companies of all sizes and sectors in 74 countries, including more than 200 in France. These companies aim to have a positive impact on the environment and society.
Learn more
In addition to this mission, NNormal's products strive to minimize their impact on the environment by using, for example, the latest ingredient innovations from brands, working on circularity, and focusing on product sustainability.
Instagram : @nnormal_official
Site web : nnormal.com
NNormal — Your path, No trace.
Gorewear radical choice
After four years of absence, GOREWEAR has chosen to partner with Reson8 to restore its presence in the French market. With nearly eight years of experience in developing the brand in France before this hiatus, we are well acquainted with its journey.
GOREWEAR, affiliated with Gore, leverages the advancements of this leading provider in waterproof and breathable laminates, inheriting the culture of innovation from this American company. Its objective is to support dedicated athletes, regardless of their level, recognizing that each action nourishes the mind, body, and soul.
A company with a positive impact!
Since its establishment in 1958, Gore has consistently committed to being a responsible company, mindful of the significance of rigorous environmental management.
Instagram : @gorewear
Site web : gorewear.com
Gorewear- We keep you dry
Näak radical choice
Choosing Naak was decided after meeting the brand founders William and Minh, two Frenchmen living in Canada and top athletes. Their mission: build the most efficient and sustainable fuel for endurance sports with high quality and eco-friendly ingredients. They call it ULTRA ENERGY™.
Their strategic vision, their adaptability to new trends, their agility, their proximity has amplified our desire to develop the brand business.
A company with a positive impact!
B Corp is an international movement that brings together more than 5000 companies of all sizes and sectors in 74 countries, including more than 200 in France. These companies aim to have a positive impact on the environment and society.
Instagram : @naakbars
Site web : naakbar.com
Näak - Sustainable sports nutrition.
7Mesh radical choice
7MESH was born out of the awareness that if big steps forward had been made for the technical equipment meant to hikers, skiers, climbers and mountaineers, the cycling community had been left behind.
Because development is based on the ongoing analysis of all factors that impact the finished product: including materials, cuts, breath ability, weather protection, effort related constraints, type of practice, durability, and of course the impact of any production on our playing field.
There is no easy argument or trend behind their creations but a wish to create products that are entirely designed in the Squamish workshop and which meet the founders’ vision.
7MESH Brand Pitch
Seventyone radical choice
In 2009, two friends united by their passion for surfing decided to found SeventyOne Percent.
A cosmetics brand with a different ambition from the others: products made in France that perfectly meet their specific needs as surfers, while respecting their bodies and the environment.
The “made in France” range of cosmetics, benefiting from the very best research and internationally acclaimed expertise of French laboratories, at the heart of our skincare and suncare formulas.
A range of products for all nature lovers, respectful of ecosystems. More water-resistant formulas that reduce environmental impact and offer longer-lasting protection.
Seventyone Percent
A positive impact!
Committed to life and the Planet. Each year, 1% for the Planet member companies pledge to donate 1% of their sales directly to the associations of their choice. And we make sure this promise is kept.
Instagram : @seventyonepercent
Site web : seventyone-percent.com